Billboard Dimensions By Country
When planning an international advertising campaign, it helps to understand the standard dimensions for billboards used in different countries.
For this reason, in this guide, we explore the typical billboard sizes found in various major countries, as well as showcase five of the world’s most unusual billboard shapes to inspire your next creative advertising project.
Major Countries and Their Common Billboard Sizes Guide
The Major Countries list (jump to section) below contains the following countries: United States, United Kingdom, France, Germany, China, Russia, Brazil, and India.
If you don’t see your country of interest in this list, see the section called All Other Countries and Their Common Billboard Sizes for all remaining countries.
To learn more, see Frequently Asked Questions About International Billboard Sizes.
Jump to this section to see the 5 Oddest Shaped Billboards in the world.
Major Countries
Reminder: The countries listed below include the United States, United Kingdom, France, Germany, China, Russia, Brazil, and India.
United States
Junior Poster: 1.83 m x 3.66 m (6 ft x 12 ft).
Poster: 3.05 m x 6.71 m (10 ft x 22 ft).
Bulletin: 4.27 m x 14.63 m (14 ft x 48 ft).
United Kingdom
4 Sheet: 1.01 m x 1.52 m (40 in x 60 in).
6 Sheet: 1.2 m x 1.8 m (47.24 in x 70.87 in).
48 Sheet: 3.048 m x 6.096 m (120 in x 240 in).
96 Sheet: 3.048 m x 12.192 m (120 in x 480 in).
France
Bus and Tram Stops (Abribus): 1.756 m x 1.191 m (69.1 in x 46.9 in).
Grand Format (Urban Areas): 4 m x 3 m (13.1 ft x 9.8 ft).
Small Formats: 2.00 m x 2.00 m (78.7 in x 78.7 in).
Germany
City Star Boards: 3.56 m x 2.52 m (140.2 in x 99.2 in).
Superpostern: 5.26 m x 3.72 m (207.1 in x 146.5 in).
China
Junior Poster: 1.8 m x 3.7 m (6 ft x 12 ft).
Poster: 3 m x 6 m (10 ft x 20 ft).
Large Format: 4 m x 14 m (13 ft 1 in x 46 ft).
Russia
Standard Billboard: 3 m x 6 m (10 ft x 20 ft).
Large Digital Billboard: 18.3 m x 12.2 m (60 ft x 40 ft).
Brazil
Standard Billboard: 9 m x 3 m — 14 m x 4 m (30 ft x 10 ft — 46 ft x 13 ft).
Digital Billboard: 6 m x 3 m — 12 m x 6 m (19.7 ft x 9.8 ft — 39.4 ft x 19.7 ft).
India
Unipole: 4.6 m x 3 m (15 ft x 10 ft).
Bridge Panel: 9 m x 4.6 m (30 ft x 15 ft) — 12 m x 4.6 m (40 ft x 15 ft).
Bus Shelter: 1.8 m x 1.2 m (6 ft x 4 ft) — 1.8 m x 2.4 m (6 ft x 8 ft).
Metro Pillar Wrap: 0.9 m x 1.8 m (3 ft x 6 ft).
Digital Billboard: 4.3 m x 14.6 m (14 ft x 48 ft) — 6 m x 18 m (20 ft x 60 ft).
All Other Countries and Their Common Billboard Sizes
Note: The billboard sizes listed below are commonly used in their respective countries. However, please keep in mind that the outdoor advertising industry is constantly evolving, and sizes may vary within each country.
It’s always best to check with local providers for the most up-to-date information on available billboard sizes and specifications.
Afghanistan: 4 m x 3 m (13.1 ft x 9.8 ft).
Albania: 4 m x 3 m (13.1 ft x 9.8 ft).
Algeria: 3 m x 6 m (9.8 ft x 19.7 ft) — 4 m x 12 m (13.1 ft x 39.4 ft).
Andorra: 3 m x 4 m (9.8 ft x 13.1 ft).
Angola: 3 m x 6 m (9.8 ft x 19.7 ft).
Antigua and Barbuda: 2.44 m x 4.88 m (8 ft x 16 ft).
Argentina: 4 m x 3 m (13.1 ft x 9.8 ft) — 8 m x 3 m (26.2 ft x 9.8 ft).
Armenia: 3 m x 6 m (9.8 ft x 19.7 ft).
Australia: 3 m x 2.4 m (9.8 ft x 7.9 ft) — 12.66 m x 3.35 m (41.5 ft x 11 ft).
Austria: Variety of formats, including Brandboard, Dachfläche, Megaboard, and Centerboard.
Azerbaijan: 3 m x 6 m (9.8 ft x 19.7 ft).
Bahamas: 2 m x 3 m (6.6 ft x 9.8 ft).
Bahrain: 4 m x 12 m (13.1 ft x 39.4 ft).
Bangladesh: 3 m x 6 m (9.8 ft x 19.7 ft) — 4.5 m x 15 m (14.8 ft x 49.2 ft).
Barbados: 2.4 m x 3.7 m (8 ft x 12 ft) — 4.3 m x 14.6 m (14 ft x 48 ft).
Belarus: 2 m x 4 m (6.6 ft x 13.1 ft) — 3 m x 6 m (9.8 ft x 19.7 ft).
Belgium: 4 m x 3 m (13.1 ft x 9.8 ft) — 8 m x 3 m (26.2 ft x 9.8 ft).
Belize: 2.4 m x 3.3 m (8 ft x 11 ft) — 4.3 m x 14.6 m (14 ft x 48 ft).
Benin: 3 m x 6 m (9.8 ft x 19.7 ft) — 2 m x 4 m (6.6 ft x 13.1 ft).
Bhutan: Rare use of billboards, smaller sizes, regulated to preserve cultural heritage.
Bolivia: 3 m x 6 m (9.8 ft x 19.7 ft).
Bosnia and Herzegovina: 2 m x 4 m (6.6 ft x 13.1 ft) — 4 m x 3 m (13.1 ft x 9.8 ft).
Botswana: 3 m x 6 m (9.8 ft x 19.7 ft) — 5 m x 10 m (16.4 ft x 32.8 ft).
Brunei: 2.4 m x 3.7 m (8 ft x 12 ft) — 3.7 m x 7.3 m (12 ft x 24 ft).
Bulgaria: 2 m x 4 m (6.6 ft x 13.1 ft) — 4 m x 3 m (13.1 ft x 9.8 ft).
Burkina Faso: 2 m x 4 m (6.6 ft x 13.1 ft) to 3 m x 6 m (9.8 ft x 19.7 ft).
Burundi: 2 m x 4 m (6.6 ft x 13.1 ft) — 3 m x 6 m (9.8 ft x 19.7 ft).
Cabo Verde: 2.4 m x 3.7 m (8 ft x 12 ft) — 4.3 m x 14.6 m (14 ft x 48 ft).
Cambodia: 3 m x 6 m (9.8 ft x 19.7 ft) — 4.5 m x 15 m (14.8 ft x 49.2 ft) — 6 m x 20 m (19.7 ft x 65.6 ft).
Cameroon: 3 m x 6 m (9.8 ft x 19.7 ft) — 10 m x 4 m (32.8 ft x 13.1 ft).
Canada: 3.05 m x 6.1 m (10 ft x 20 ft) — 6.1 m x 18.29 m (20 ft x 60 ft).
Central African Republic: 2.4 m x 3.7 m (8 ft x 12 ft) — 4.3 m x 14.6 m (14 ft x 48 ft).
Chad: 2 m x 4 m (6.6 ft x 13.1 ft) — 3 m x 6 m (9.8 ft x 19.7 ft).
Chile: 3 m x 6 m (9.8 ft x 19.7 ft) — 4.3 m x 14.6 m (14 ft x 48 ft).
Colombia: 1.8 m x 3.7 m (6 ft x 12 ft) to 4.3 m x 14.6 m (14 ft x 48 ft).
Comoros: 2 m x 4 m (6.6 ft x 13.1 ft) — 3 m x 6 m (9.8 ft x 19.7 ft).
Congo (Congo-Brazzaville): 2 m x 4 m (6.6 ft x 13.1 ft) — 3 m x 6 m (9.8 ft x 19.7 ft).
Costa Rica: 3 m x 6 m (9.8 ft x 19.7 ft) — 4.3 m x 14.6 m (14 ft x 48 ft).
Croatia: 4 m x 3 m (13.1 ft x 9.8 ft) — 18 m x 3 m (59.1 ft x 9.8 ft).
Cuba: Follows local standards.
Cyprus: 5.04 m x 2.38 m (16.5 ft x 7.8 ft) — 7 m x 3 m (23 ft x 9.8 ft).
Czechia (Czech Republic): 5.1 m x 2.4 m (16.7 ft x 7.9 ft) — 9.6 m x 3.6 m (31.5 ft x 11.8 ft).
Democratic Republic of the Congo: 2 m x 4 m (6.6 ft x 13.1 ft) — 3 m x 6 m (9.8 ft x 19.7 ft)
Denmark: 5.04 m x 2.38 m (16.5 ft x 7.8 ft) — 4 m x 3 m (13.1 ft x 9.8 ft).
Djibouti: Outdoor advertising follows local standards.
Dominica: 2.4 m x 3.7 m (8 ft x 12 ft) — 4.3 m x 14.6 m (14 ft x 48 ft).
Dominican Republic: 3 m x 6 m (9.8 ft x 19.7 ft) — 4.3 m x 14.6 m (14 ft x 48 ft).
Ecuador: 6 m x 3 m (19.7 ft x 9.8 ft) — 12 m x 5 m (39.4 ft x 16.4 ft).
Egypt: 4 m x 12 m (13.1 ft x 39.4 ft).
El Salvador: 3 m x 6 m (9.8 ft x 19.7 ft) — 4.3 m x 14.6 m (14 ft x 48 ft).
Equatorial Guinea: Follows various standards.
Eritrea: Follows various standards.
Estonia: 3 m x 6.7 m (10 ft x 22 ft) — 4.3 m x 14.6 m (14 ft x 48 ft).
Eswatini (fmr. “Swaziland”): 2.4 m x 3.7 m (8 ft x 12 ft) — 4.3 m x 14.6 m (14 ft x 48 ft).
Ethiopia: 3 m x 6 m (9.8 ft x 19.7 ft) — 12 m x 5 m (39.4 ft x 16.4 ft).
Fiji: 2 m x 4 m (6.6 ft x 13.1 ft) — 3 m x 6 m (9.8 ft x 19.7 ft).
Finland: 5.02 m x 2.02 m (16.5 ft x 6.6 ft) — 8.48 m x 2.7 m (27.8 ft x 8.9 ft).
Gabon: 2 m x 4 m (6.6 ft x 13.1 ft) — 3 m x 6 m (9.8 ft x 19.7 ft).
Gambia: 2 m x 4 m (6.6 ft x 13.1 ft) — 3 m x 6 m (9.8 ft x 19.7 ft).
Georgia: 3 m x 6 m (9.8 ft x 19.7 ft) — 12 m x 5 m (39.4 ft x 16.4 ft).
Ghana: 5 m x 12 m (16.4 ft x 39.4 ft) — 6 m x 12 m (19.7 ft x 39.4 ft) — 9 m x 6 m (29.5 ft x 19.7 ft).
Greece: 6 m x 3 m (19.7 ft x 9.8 ft) — 12 m x 5 m (39.4 ft x 16.4 ft).
Grenada: 3.05 m x 6.1 m (10 ft x 20 ft) — 6.1 m x 18.3 m (20 ft x 60 ft).
Guatemala: 1.83 m x 0.61 m (6 ft x 2 ft) — 3.66 m x 2.44 m (12 ft x 8 ft).
Guinea: 3 m x 6 m (9.8 ft x 19.7 ft).
Guinea-Bissau: Adheres to various standards.
Guyana: Adheres to various standards.
Haiti: Adheres to various standards.
Holy See: Minimal use of billboards, primarily for informational or religious purposes.
Honduras: 1.8 m x 3.7 m (6 ft x 12 ft) — 4.3 m x 14.6 m (14 ft x 48 ft).
Hungary: 3.2 m x 7 m (10.5 ft x 22.8 ft) — 6.1 m x 18.3 m (20 ft x 60 ft).
Iceland: 3 m x 6 m (9.8 ft x 19.7 ft) — 8.48 m x 2.7 m (27.8 ft x 8.9 ft).
Indonesia: 1.5 m x 3.4 m (5 ft x 11 ft) — 4.3 m x 14.6 m (14 ft x 48 ft).
Iran: 3 m x 9.1 m (10 ft x 30 ft) — 4.3 m x 14.6 m (14 ft x 48 ft).
Iraq: 4.3 m x 14.6 m (14 ft x 48 ft).
Ireland: 6.096 m x 3.048 m (20 ft x 10 ft) — 12.192 m x 3.048 m (40 ft x 10 ft).
Israel: 4.3 m x 14.6 m (14 ft x 48 ft).
Italy: 4 m x 3 m (13.1 ft x 9.8 ft) — 6 m x 3 m (19.7 ft x 9.8 ft).
Jamaica: 3 m x 6.1 m (10 ft x 20 ft) — 4.3 m x 14.6 m (14 ft x 48 ft).
Japan: 3 m x 6 m (9.8 ft x 19.7 ft) — 4 m x 8 m (13.1 ft x 26.2 ft).
Jordan: 1.52 m x 2.03 m (60 in x 80 in) — 12.2 m x 3.05 m (480 in x 120 in).
Kazakhstan: 1.8 m x 3.7 m (6 ft x 12 ft) — 4.3 m x 14.6 m (14 ft x 48 ft).
Kenya: 3 m x 6 m (9.8 ft x 19.7 ft) — 12 m x 10 m (39.4 ft x 32.8 ft).
Kiribati: 2 m x 4 m (6.6 ft x 13.1 ft) — 3 m x 6 m (9.8 ft x 19.7 ft).
Kuwait: 4 m x 3 m (13.1 ft x 9.8 ft) — 15 m x 5 m (49.2 ft x 16.4 ft).
Kyrgyzstan: 1.8 m x 3.7 m (6 ft x 12 ft) — 3 m x 6.1 m (10 ft x 20 ft).
Laos: 3 m x 6 m (9.8 ft x 19.7 ft) — 14 m x 48 m (45.9 ft x 157.5 ft).
Latvia: 2 m x 4 m (6.6 ft x 13.1 ft) — 3 m x 6 m (9.8 ft x 19.7 ft).
Lebanon: 1.6 m x 0.6 m (5.25 ft x 2 ft) — 3.9 m x 2.9 m (12.8 ft x 9.5 ft).
Lesotho: 9 m x 6 m (29.5 ft x 19.7 ft).
Liberia: 2 m x 4 m (6.6 ft x 13.1 ft) — 3 m x 6 m (9.8 ft x 19.7 ft).
Libya: 3 m x 4 m (9.8 ft x 13.1 ft) — 3 m x 6 m (9.8 ft x 19.7 ft).
Liechtenstein: 2 m x 4 m (6.6 ft x 13.1 ft) — 3 m x 6 m (9.8 ft x 19.7 ft).
Lithuania: 2 m x 4 m (6.6 ft x 13.1 ft) — 3 m x 6 m (9.8 ft x 19.7 ft).
Luxembourg: 3 m x 6 m (9.8 ft x 19.7 ft) — 3 m x 12 m (9.8 ft x 39.4 ft).
Madagascar: 3 m x 6 m (9.8 ft x 19.7 ft) — 12 m x 5 m (39.4 ft x 16.4 ft).
Malawi: 3 m x 6 m (9.8 ft x 19.7 ft) — 12 m x 5 m (39.4 ft x 16.4 ft).
Malaysia: 3.35 m x 12.65 m (11 ft x 41.5 ft) — 4.3 m x 14.6 m (14 ft x 48 ft).
Maldives: 2 m x 4 m (6.6 ft x 13.1 ft) — 3 m x 6 m (9.8 ft x 19.7 ft).
Mali: 2 m x 4 m (6.6 ft x 13.1 ft) — 3 m x 6 m (9.8 ft x 19.7 ft).
Malta: 3 m x 6 m (9.8 ft x 19.7 ft).
Marshall Islands: 2 m x 4 m (6.6 ft x 13.1 ft) — 3 m x 6 m (9.8 ft x 19.7 ft).
Mauritania: 8 m x 4 m (26.2 ft x 13.1 ft).
Mauritius: 10.5 m x 7 m (34.4 ft x 23 ft).
Mexico: 3.05 m x 6.1 m (10 ft x 20 ft) — 6.1 m x 18.29 m (20 ft x 60 ft).
Micronesia: 2 m x 4 m (6.6 ft x 13.1 ft) — 3 m x 6 m (9.8 ft x 19.7 ft).
Moldova: 2 m x 4 m (6.6 ft x 13.1 ft) — 3 m x 6 m (9.8 ft x 19.7 ft).
Monaco: 3 m x 4 m (9.8 ft x 13.1 ft) — 8 m x 3 m (26.2 ft x 9.8 ft).
Mongolia: 3 m x 6 m (9.8 ft x 19.7 ft) — 6 m x 12 m (19.7 ft x 39.4 ft).
Montenegro: 3 m x 6 m (9.8 ft x 19.7 ft).
Morocco: 4 m x 3 m (13.1 ft x 9.8 ft).
Mozambique: 3 m x 12 m (9.8 ft x 39.4 ft) — 4.5 m x 18 m (14.8 ft x 59 ft).
Myanmar (formerly Burma): 3 m x 6 m (9.8 ft x 19.7 ft).
Namibia: 3 m x 12 m (9.8 ft x 39.4 ft) — 7.5 m x 5 m (24.6 ft x 16.4 ft).
Nauru: 2 m x 4 m (6.6 ft x 13.1 ft) — 3 m x 6 m (9.8 ft x 19.7 ft).
Nepal: 3 m x 6 m (9.8 ft x 19.7 ft) — 4.5 m x 15 m (14.8 ft x 49.2 ft).
Netherlands: 3.3 m x 2.4 m (10.8 ft x 7.9 ft).
New Zealand: 3 m x 6 m (9.8 ft x 19.7 ft) — 3 m x 12 m (9.8 ft x 39.4 ft).
Nicaragua: 2 m x 4 m (6.6 ft x 13.1 ft) — 3 m x 6 m (9.8 ft x 19.7 ft).
Niger: 2 m x 4 m (6.6 ft x 13.1 ft) — 3 m x 6 m (9.8 ft x 19.7 ft).
Nigeria: 2 m x 4 m (6.6 ft x 13.1 ft) — 3 m x 6 m (9.8 ft x 19.7 ft).
North Korea: 2 m x 4 m (6.6 ft x 13.1 ft) — 3 m x 6 m (9.8 ft x 19.7 ft).
North Macedonia: 5 m x 2.4 m (16.4 ft x 7.9 ft) — greater than 10 m (32.8 ft).
Norway: 2.4 m x 3.6 m (7.9 ft x 11.8 ft) — 4.0 m x 6.0 m (13.1 ft x 19.7 ft).
Oman: 4 m x 3 m (13.1 ft x 9.8 ft).
Pakistan: 6.1 m x 18.3 m (20 ft x 60 ft).
Palau: 2 m x 4 m (6.6 ft x 13.1 ft) — 3 m x 6 m (9.8 ft x 19.7 ft).
Palestine State: 2 m x 4 m (6.6 ft x 13.1 ft) — 3 m x 6 m (9.8 ft x 19.7 ft).
Panama: 2 m x 4 m (6.6 ft x 13.1 ft) — 3 m x 6 m (9.8 ft x 19.7 ft).
Papua New Guinea: 2 m x 4 m (6.6 ft x 13.1 ft) — 3 m x 6 m (9.8 ft x 19.7 ft).
Paraguay: 2 m x 4 m (6.6 ft x 13.1 ft) — 3 m x 6 m (9.8 ft x 19.7 ft).
Peru: 1.9 m x 1.4 m (6.2 ft x 4.6 ft) — 9.6 m x 2.4 m (31.5 ft x 7.9 ft).
Philippines: 3 m x 6 m (9.8 ft x 19.7 ft) to 4 m x 12 m (13.1 ft x 39.4 ft).
Poland: 6 m x 3 m (19.7 ft x 9.8 ft) to 12 m x 4 m (39.4 ft x 13.1 ft).
Portugal: 6 m x 3 m (19.7 ft x 9.8 ft).
Qatar: 3 m x 6 m (9.8 ft x 19.7 ft) to 5 m x 10 m (16.4 ft x 32.8 ft).
Romania: 2 m x 4 m (6.6 ft x 13.1 ft) — 3 m x 6 m (9.8 ft x 19.7 ft).
Rwanda: 3 m x 6 m (9.8 ft x 19.7 ft) — 4 m x 8 m (13.1 ft x 26.2 ft).
Saint Kitts and Nevis: 3 m x 6 m (9.8 ft x 19.7 ft) — 4 m x 8 m (13.1 ft x 26.2 ft).
Saint Lucia: 3 m x 6 m (9.8 ft x 19.7 ft) — 4 m x 8 m (13.1 ft x 26.2 ft).
Saint Vincent and the Grenadines: 3 m x 6 m (9.8 ft x 19.7 ft) — 4 m x 8 m (13.1 ft x 26.2 ft).
Samoa: 3 m x 6 m (9.8 ft x 19.7 ft) — 4 m x 8 m (13.1 ft x 26.2 ft).
San Marino: 3 m x 6 m (9.8 ft x 19.7 ft) — 4 m x 8 m (13.1 ft x 26.2 ft).
Sao Tome and Principe: 3 m x 6 m (9.8 ft x 19.7 ft) — 4 m x 8 m (13.1 ft x 26.2 ft).
Saudi Arabia: 3 m x 6 m (9.8 ft x 19.7 ft) — 4 m x 12 m (13.1 ft x 39.4 ft).
Senegal: 3 m x 6 m (9.8 ft x 19.7 ft) — 4 m x 12 m (13.1 ft x 39.4 ft).
Serbia: 3 m x 6 m (9.8 ft x 19.7 ft) — 4 m x 8 m (13.1 ft x 26.2 ft).
Seychelles: 3 m x 6 m (9.8 ft x 19.7 ft) — 4 m x 8 m (13.1 ft x 26.2 ft).
Sierra Leone: 3 m x 6 m (9.8 ft x 19.7 ft) — 4 m x 8 m (13.1 ft x 26.2 ft).
Singapore: 3 m x 6 m (9.8 ft x 19.7 ft) — 4 m x 12 m (13.1 ft x 39.4 ft).
Slovakia: 5.04 m x 2.38 m (16.5 ft x 7.8 ft) — 6 m x 3 m (19.7 ft x 9.8 ft).
Slovenia: 4 m x 3 m (13.1 ft x 9.8 ft) — 5.04 m x 2.38 m (16.5 ft x 7.8 ft).
Solomon Islands: 3 m x 6 m (9.8 ft x 19.7 ft) — 4 m x 8 m (13.1 ft x 26.2 ft).
Somalia: 3 m x 6 m (9.8 ft x 19.7 ft) — 4 m x 8 m (13.1 ft x 26.2 ft).
South Africa: 3 m x 6 m (9.8 ft x 19.7 ft) — 5 m x 10 m (16.4 ft x 32.8 ft).
South Korea: 3 m x 6 m (9.8 ft x 19.7 ft) — 4 m x 12 m (13.1 ft x 39.4 ft).
South Sudan: 3 m x 6 m (9.8 ft x 19.7 ft) — 4 m x 8 m (13.1 ft x 26.2 ft).
Spain: 3 m x 6 m (9.8 ft x 19.7 ft) — 4 m x 12 m (13.1 ft x 39.4 ft).
Sri Lanka: 3 m x 6 m (9.8 ft x 19.7 ft) — 4 m x 8 m (13.1 ft x 26.2 ft).
Sudan: 3 m x 6 m (9.8 ft x 19.7 ft) — 5 m x 10 m (16.4 ft x 32.8 ft).
Suriname: 3 m x 6 m (9.8 ft x 19.7 ft) — 4 m x 8 m (13.1 ft x 26.2 ft).
Sweden: 4.19 m x 2.94 m (13.8 ft x 9.6 ft) — 5 m x 10 m (16.4 ft x 32.8 ft).
Switzerland: 0.895 m x 1.28 m (2.94 ft x 4.2 ft) — 2.685 m x 2.56 m (8.8 ft x 8.4 ft).
Syria: 4.27 m x 14.63 m (14 ft x 48 ft) — 6.1 m x 18.3 m (20 ft x 60 ft).
Tajikistan: 3 m x 6 m (9.8 ft x 19.7 ft) — 4 m x 8 m (13.1 ft x 26.2 ft).
Tanzania: 3 m x 6 m (9.8 ft x 19.7 ft) — 4 m x 8 m (13.1 ft x 26.2 ft).
Thailand: 3 m x 6 m (9.8 ft x 19.7 ft) — 4 m x 12 m (13.1 ft x 39.4 ft).
Timor-Leste: 3 m x 6 m (9.8 ft x 19.7 ft) — 4 m x 8 m (13.1 ft x 26.2 ft).
Togo: 3 m x 6 m (9.8 ft x 19.7 ft) — 4 m x 8 m (13.1 ft x 26.2 ft).
Tonga: 3 m x 6 m (9.8 ft x 19.7 ft) — 4 m x 8 m (13.1 ft x 26.2 ft).
Trinidad and Tobago: 9.75 m x 3.66 m (32 ft x 12 ft).
Tunisia: 0.96 m x 0.96 m (3.15 ft x 3.15 ft) — 4 m x 8 m (13.1 ft x 26.2 ft).
Turkey: 2.5 m x 5 m (8.2 ft x 16.4 ft) — 4 m x 8 m (13.1 ft x 26.2 ft).
Turkmenistan: 3 m x 6 m (9.8 ft x 19.7 ft) — 4 m x 8 m (13.1 ft x 26.2 ft).
Tuvalu: 3 m x 6 m (9.8 ft x 19.7 ft) — 4 m x 8 m (13.1 ft x 26.2 ft).
Uganda: 3 m x 6 m (9.8 ft x 19.7 ft) — 4 m x 8 m (13.1 ft x 26.2 ft).
Ukraine: 6 m x 3 m (19.7 ft x 9.8 ft) — larger formats.
United Arab Emirates: 3 m x 6 m (9.8 ft x 19.7 ft).
Uruguay: 6.72 m x 2.88 m (22 ft x 9.4 ft).
Uzbekistan: 6 m x 3 m (19.7 ft x 9.8 ft) — 8 m x 21 m (26.2 ft x 68.9 ft).
Vanuatu: 6 m x 4 m (19.7 ft x 13.1 ft) — 4 m x 3 m (13.1 ft x 9.8 ft).
Venezuela: 1.92 m x 0.96 m (6.3 ft x 3.1 ft) — larger formats available.
Vietnam: 6 m x 3 m (19.7 ft x 9.8 ft) — 10 m x 5 m (32.8 ft x 16.4 ft).
Yemen: 3 m x 6 m (9.8 ft x 19.7 ft) — 4 m x 8 m (13.1 ft x 26.2 ft).
Zambia: 3 m x 6 m (9.8 ft x 19.7 ft) — 4 m x 8 m (13.1 ft x 26.2 ft).
Zimbabwe: 3 m x 6 m (9.8 ft x 19.7 ft) — 4 m x 8 m (13.1 ft x 26.2 ft).
About International Billboard Sizes
Q1. How do billboard sizes in the United States compare to those in other major countries like the United Kingdom, France, and China?
In the United States, the most common billboard sizes are bulletins (14′ x 48′), posters (10′ x 22′), and junior posters (6′ x 12′).
Meanwhile, the UK uses sizes based on the number of sheets, such as 48-sheet (10′ x 20′) and 96-sheet (10′ x 40′) billboards.
France measures billboards in square meters, with grand formats ranging from 8 to 12 square meters.
China has a diverse range of sizes tailored to specific locations and advertising needs.
Q2: Are there any notable differences in billboard dimensions between North American countries and European countries?
North American billboard sizes are highly standardized, measured in feet and inches, with clear distinctions between bulletins, posters, and junior posters.
In contrast, European billboard sizes vary more widely, are often measured in meters and sheets, and have stricter regulations regarding placement and size to preserve aesthetic and safety standards.
Q3: How do the billboard sizes in countries with less developed advertising industries compare to those in countries with more advanced advertising industries?
In countries with less developed advertising industries, billboard sizes tend to be more variable, less standardized, and smaller. The smaller sizes are usually due to limits in local manufacturing capabilities.
In contrast, more advanced advertising markets have highly standardized billboard sizes, stricter regulations, and larger, more technologically advanced billboards.
5 Oddest Shaped Billboards in the World with Strange Dimensions
1. Cingular Dropped Calls Billboard
Cingular’s Dropped Calls billboard features a large, jagged cutout that represents the sudden silence experienced during a dropped call.
2. Miele Vacuum Cleaner Billboard
Miele’s billboard campaign showcases the “monster suction” of their S8 vacuum cleaner by transforming a well-known tunnel in Slovakia into a giant vacuum pipe. It appears to pull in everything from cars to trucks as they drive.
3. Martor Solingen Knife Billboard
Martor Solingen’s knife billboard features a blade-shaped design rather than the traditional rectangular format. Cleverly placed props scattered below the billboard emphasize the knife’s sharpness.
4. Hot Wheels Loop Billboard
This loop billboard by Hot Wheels features a loop-the-loop track that extends out from the display, mimicking the iconic toy set design. This is one of the more eye-catching billboards we’ve seen.
Here it is on Instagram and Pinterest.
5. Chick-fil-A Advertisement
While not technically a billboard, the Chick-fil-A water tower in Atlanta Georgia, deserves an honorable mention for its creativity.
